Accent Aigu

Accent Aigu is a production company that focuses on the horror and comedy genres, but their claim to fame is the creation of the Heated Rivalry series. I worked with Good Form to craft an identity and brand system that showcases the two sides of their production company.

With Good Form's strategy, we honed in on the idea of duality and dichotomies, especially when it came to the type of productions Accent Aigu would be creating. The founders brought up their vast industry experience in different genres, specifically horror and comedy, and wanted to signal that they aren’t beholden to a single genre or niche; they can flip and adapt to anything.