Harmon’s Non-Alc Beer

About

Harmon’s is a Toronto-based beer brand that is poised to revolutionize the non-alcoholic market by offering a modern and accessible beer that retains the essence of traditional craft brewing. Harmon’s branding utilizes a bold and structured wordmark that allows the product to stand out on the shelf. A library of icons, bright colours and line patterns was developed to complement the main brand wordmark. The combination of the simple wordmark and the complex visual language reflects Harmon’s commitment to innovation in the non-alcoholic beer space while honouring the traditional heritage of craft brewing.